by John Houle | Oct 26, 2011 | Marketing
By John Houle ‘You’ is the most powerful word to include in your marketing. Not only should the actual word be written and heard in all print, radio, television and Internet marketing, it needs to be the true focus of your marketing. When your company is communicating...
by John Houle | Oct 21, 2011 | Advertising, Marketing, Web Design
What Has Your Website Done For You Lately? By John Houle A decade ago, you heard that you needed a website, so you went in the same direction where many other businesses turned. You basically took your brochure, and had someone who you believed was a web developer...
by John Houle | Oct 17, 2011 | Marketing
Top 5 Marketing Mistakes and the Top 5 Marketing Solutions By John Houle In my years of advising businesses and associations on marketing, I have seen good advertising, bad branding, and really ugly communications. But, if I were to nail it down to my personal top...
